Book launch for THE SOLAR GRID hardback tentatively locked in... in Denmark! Probably around early-summer next year.
Social media campaigning has been spreading me a little thin. You'd be surprised at the amount of time that goes into shooting and editing a 30 second reel. I'm gonna need to pull away and focus on finishing up writing, drawing, and designing TIMES NEW HUMAN, which—as per my agreement with EUNIC—will need to be launched, at least locally, before year's end.
Look at me excel-sheeting my journal to track progress for Christ's sake. Also got a couple of fantastic-looking advance-reader copies of things friends sent me that I need to read.
The thing with social media is you can't rely on having just the one “ad” and repost. You gotta vary your “content” for sustainable engagement. Traditional promotion has been flipped over its head. It's why film studios don't just give us the trailer anymore; no, they give us clips of Christopher Nolan talking about some of his latest filmmaking techniques and Tom Cruise joking about how much fun he had performing in a fat suit. Easier done of course when you're a juggernaut with immense resources, but it doesn't absolve everyone else from needing to use somewhat similar strategies to get noticed. And here's the thing; if a giant like Christopher Nolan—who is notoriously known for not even having a smartphone of his own—understands that being visible on social media is imperative to the success of his already-well-promoted film... what makes us little guys think we can get away with having no social media presence at all and still make a living?
It's hard though when you're doing everything yourself. The mental shift from creating to promoting and back again is, admittedly, a little too much for me to handle. So I'm gonna need to land on a system that won't fuck with my head too much. Maybe dedicate one single day a week to shooting and preparing material and scheduling it in advance, so the rest of the week is free to write and draw. Something like that.
I like systems. Systems are good.